Why advertise here?
Retirement Planner Calc reaches people at a high-intent moment: checking whether their savings will last, timing Social Security, calculating a required minimum distribution, or modeling a Roth conversion.
Our audience skews age 45 to 75, with meaningful investable assets and active decisions in front of them — rollovers, annuities, tax planning, Medicare, and advisor selection.
- High-intent financial services audience
- Topic-targeted placements by calculator or guide
- Direct sponsorship or programmatic backup fill
- Performance reporting on every campaign
Interested in sponsoring?
Tell us which placements you want and which topics or states you want to target. Pricing is available on request.
Email: [email protected]
Available ad placements
Standard IAB sizes used across the site. Each sample shows the exact dimensions.
728 × 90
Leaderboard
High-visibility placement at the top of every page. Strong fit for advisory firms and IRA providers.
728 × 90 px
970 × 250
Billboard
Large hero-style banner above the fold. Great for brand awareness campaigns.
970 × 250 px
336 × 280
Large Rectangle
Embedded in calculator results and guide content. Strong click-through rate.
336 × 280 px
300 × 250
Medium Rectangle
Versatile sidebar and in-content unit that fits every calculator page.
300 × 250 px
300 × 600
Wide Skyscraper
Tall sidebar placement beside calculator results.
300 × 600 px
160 × 600
Skyscraper
Classic narrow sidebar unit for long-form guide pages.
160 × 600 px
320 × 50
Mobile Banner
Mobile-first banner anchored near the top of every page.
320 × 50 px
300 × 600
Half Page
Maximum vertical impact on desktop and tablet content pages.
300 × 600 px
Advisor lead partnerships
Visitors can request a free retirement plan review directly from our calculators. Because investment advisers and their representatives register at the state level, we route each request only to firms authorized to serve residents of that state, and we cap the number of partner firms per state. Insurance-licensed and SEC- or state-registered advisers are both welcome, and every partner must confirm licensing in the states they want leads from.
Ask for the media kit and state availability at [email protected].